The apparel retailing division started engaging with ETP International and using ETP VX in July 2003. The long-standing relationship between both companies and the unwavering support rendered by ETP has won the customer over. This is an excerpt of the testimonial given by the customer.

“We are pleased to have a solutions partner like ETP International, which believes in and shares our passion and drive. ETP International has not only superior industry knowledge and technology capability, but also, most importantly, builds long term partnerships with its customers like us.”

Vice President, Finance and IT

About ETP International Pte Ltd
ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP VX Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 20 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP VX by leading retailers.

ETP VX is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP VX is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.

The parent company ranks among India’s largest integrated manufacturing, marketing and retailing organisations, with a turnover exceeding USD 70 million. It possess the state-of-the-art garment-manufacturing units for different product groups. In 1987, the company introduced a new category of youth apparel which houses a range of casual wear for today’s youth – jeans wear, street wears, sports wear, etc.

The apparel store began with a single basement outlet on Bangalore’s Residency Road. In the late `80s, it worked on the assumption that street fashion in the youth segment, like in the Western countries, would be the growth area for the branded apparel industry.

After its successful launch, the apparel brand was extended to kidswear for the 2–12 year age group. Partnerships with Walt Disney and Warner under the retail umbrella of Toonworld in 2002 made the company stronger and unique. It has the largest single collection. of Toon character merchandise under one roof. With the 90s and the emergence of a bold, new generation, the company turned image-maker and seized the moment to create a standalone identity. The popularity and dominance of these brands is explained by the company’s core strengths in distribution, merchandising and image creation – every season.

“Adding a household brand like this apparel company to our portfolio of customers is a great moment for ETP International. We are heartened that even an established household brand sees the need for a robust retail management system to complement their operations and growth strategies. The fact that the ETP V5.2 retail solution has been selected over others adds to our conviction that the solution is one that is well-received and preferred by growth-oriented retailers,” commented Mr Naresh Ahuja.

With ETP V5.2 retail solution, the apparel chain will see returns on their investment with improved customer service levels, better management of their loyalty programmes, effective integration of business process and efficient deployment of resources.

About ETP V5

The ETP V5 covers all the key functionalities required by retail and distribution companies. The integrated solution provides retailers and distributors the power to monitor and refine business strategies in response to the business dynamics instantly, effecting these changes in operations seamlessly without affecting day-to-day operations. The components within ETP V5 can be used comprehensively or selectively to provide an end-to-end integrated solution for retailers and distributors.

About ETP International Pte Ltd

ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 12 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.

The organisation focuses on providing customers with the right mix of products. Another strategy that it has adopted is to provide a number of value-added services to its customers, across the chain of stores.

With ambitious plans to expand to 50 stores in the immediate future, the retailer sees the need for an integrated system that can scale with its business. To increase efficiency and productivity, the organisation sees the need to consolidate and integrate all its business entities including the franchisees onto one single platform.

About ETP V5
The ETP V5 covers all the key functionalities required by retail and distribution companies. The integrated solution provides retailers and distributors the power to monitor and refine business strategies in response to the business dynamics instantly, effecting these changes in operations seamlessly without affecting day-to-day operations. The components within ETP V5 can be used comprehensively or selectively to provide an end-to-end integrated solution for retailers and distributors.

About ETP International Pte Ltd
ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 12 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.

The telecommunications industry is growing in the region. With the advent of modern technology in mobile phones and the increasing demand for stylish and technologically advanced phone sets, the challenge for mobile phone retailers is to be able to launch and stock on the models in demand as fast as possible at the right locations. Not only that, savvy customers today are empowered with strong product knowledge and expect a high standard of service.

“The retailer came to ETP with specific requirements for their business segment. Among the list of requirements was the ability of the solution to scale with their expansion plans. We are delighted that they have identified with the key values that ETP V5.2, the retail management solution and ETP International as a technology partner, can bring to their business and selected us,” said Mr Naresh Ahuja, Chairman ETP International Pte Ltd.

About ETP V5
The ETP V5 covers all the key functionalities required by retail and distribution companies. The integrated solution provides retailers and distributors the power to monitor and refine business strategies in response to the business dynamics instantly, effecting these changes in operations seamlessly without affecting day-to-day operations. The components within ETP V5 can be used comprehensively or selectively to provide an end-to-end integrated solution for retailers and distributors.

About ETP International Pte Ltd
ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 12 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.

A leading Thai retailer of pharmacy, health food, cosmetics and medical equipments has signed an agreement to implement ETP V5.2 for its chain of retail stores.

The company operates pharmacy retail shops and is recognised as a premium provider of a variety of high quality health-care products. Catering to the premium tier of customers, it carries a broad range of branded products from the US, France and England.

“This pharmacy retailer is an established brand name in Thailand and we are delighted that they have selected ETP V5.2 to enhance their business operations. The ETP V5.2 retail management solution will improve its business processes while enabling them to provide even better customer service. Real-time business reports are also readily available to facilitate strategic marketing and management planning,” says Naresh Ahuja, Chairman, ETP International.

“We are seeing an increasing demand for a robust and dynamic solution that helps to decrease costs, increase bottom-line and streamline business processes in the retail industry. Its not a novelty to tap on the capabilities of information technology to maximise resources but the challenge lies in finding the right solution that fits a retailer’s unique business requirements. ETP V5.2 was developed specifically for the retail industry and we are pleased that its capabilities has again been recognised by another perceptive and appreciative retailer”, commented Mr Ahuja.

About ETP International Pte Ltd
ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 20 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.