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The telecommunications industry is growing in the region. With the advent of modern technology in mobile phones and the increasing demand for stylish and technologically advanced phone sets, the challenge for mobile phone retailers is to be able to launch and stock on the models in demand as fast as possible at the right locations. Not only that, savvy customers today are empowered with strong product knowledge and expect a high standard of service.

“The retailer came to ETP with specific requirements for their business segment. Among the list of requirements was the ability of the solution to scale with their expansion plans. We are delighted that they have identified with the key values that ETP V5.2, the retail management solution and ETP International as a technology partner, can bring to their business and selected us,” said Mr Naresh Ahuja, Chairman ETP International Pte Ltd.

About ETP V5
The ETP V5 covers all the key functionalities required by retail and distribution companies. The integrated solution provides retailers and distributors the power to monitor and refine business strategies in response to the business dynamics instantly, effecting these changes in operations seamlessly without affecting day-to-day operations. The components within ETP V5 can be used comprehensively or selectively to provide an end-to-end integrated solution for retailers and distributors.

About ETP International Pte Ltd
ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 12 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.

A leading Thai retailer of pharmacy, health food, cosmetics and medical equipments has signed an agreement to implement ETP V5.2 for its chain of retail stores.

The company operates pharmacy retail shops and is recognised as a premium provider of a variety of high quality health-care products. Catering to the premium tier of customers, it carries a broad range of branded products from the US, France and England.

“This pharmacy retailer is an established brand name in Thailand and we are delighted that they have selected ETP V5.2 to enhance their business operations. The ETP V5.2 retail management solution will improve its business processes while enabling them to provide even better customer service. Real-time business reports are also readily available to facilitate strategic marketing and management planning,” says Naresh Ahuja, Chairman, ETP International.

“We are seeing an increasing demand for a robust and dynamic solution that helps to decrease costs, increase bottom-line and streamline business processes in the retail industry. Its not a novelty to tap on the capabilities of information technology to maximise resources but the challenge lies in finding the right solution that fits a retailer’s unique business requirements. ETP V5.2 was developed specifically for the retail industry and we are pleased that its capabilities has again been recognised by another perceptive and appreciative retailer”, commented Mr Ahuja.

About ETP International Pte Ltd
ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 20 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.

Mr Rober McKee, Industry Strategy Director from Lawson delved into the challenges faced by organisations in achieving supply chain efficiencies. He drew reference to the international industry standards and how an organisation can implement step change performance management improvement from best practices to achieve the desired results.
The final speaker for the event was Mr Tan Beng Chuan, Group General Manager of Prima Group of Companies who provided the roadmap to achieving an effective logistics and distribution management process, with an emphasis on the cost efficiencies and potential new revenue streams that it could generate.
“The turnout for the event was overwhelming. We have more than 100 senior representatives from the business community in Sri Lanka, far more than our expected 50! This clearly reflects the business community embraces conferences of this quality and the quality of speakers such as Mr Ashroff Omar of Brandix Lanka and Mr Tan Beng Chuan of Prima Group were natural draws,” remarked Mr Naresh Ahuja, Chairman and Managing Director, ETP International Pte Ltd.

“We plan to take a proactive role in the business community in Sri Lanka. Some of the top business houses are already our customers. We have a team of consultants who are in Sri Lanka working on various projects. We are confident that despite the turmoil that the country faces, the business community is resilient and far sighted to see the needs for adopting international standards in technology to support their business operations and growth,” adds Mr Ahuja.

Delegates from the conference learned from the speakers that supply chains need to be agile in responding to changing consumer demands, hence responsiveness is very important. However in order for fixed facilities and people to be more agile there needs to be more intimacy between buyers and sellers so that they share demand information and thereby drive the supply chain together without creating bottlenecks. To drive an effective and responsive supply chain, organisations need to look at the use of a robust and flexible supply chain solution, benchmarking against international standards which ultimately results in cost efficiencies and a positive bottom line.

The conference closed with a gift presentation ceremony by Mr Ahuja to all the speakers. Each delegate left the conference with the knowledge takeaways as well as an attractive door gift and conference proceedings from the organisers.

About ETP International Pte Ltd

ETP International is an enterprise software company focused on enabling retailers to run their business proactively using the cutting-edge ETP V5 Retail Solution. Founded in 1988 ETP has its International HQ in Singapore, R&D centre in Mumbai and a network of partners in over 20 countries, selling, implementing and supporting ETP solutions. ETP’s three digit growth is driven by the wide acceptance of its flagship product ETP V5 by leading retailers.

ETP V5 is a 4th generation solution designed to help retailers move from a push based business model to a push-pull based business model, making them more proactive in planning, execution, analysis and decision making. It is seamlessly integrated through POS, CRM, Online Sales, Call Centre Sales, Merchandise Planning, Promotions Planning, Procurement, Distribution, Warehousing and Analytics. Developed with reliability, scalability and globalisation in mind, ETP V5 is capable of handling multiple languages, time zones, currencies, taxes, company and group structures, 20 users to 1000’s of users, various hardware platforms and operating systems and can be implemented comprehensively or modularly.