Battle Card V5

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Company & Products

Company Overview

ETP Group is a leading Unified Commerce Software company, with a 36 year track record of delivering enterprise class retail technology solutions. Market leading retailers in Asia Pacific use ETP across hundreds of thousands of employees, over 500 brands and across 24 countries.

ETP’s comprehensive AI powered solution suites, ETP Unify and Ordazzle, encompass a broad spectrum of e-commerce and retail functionality, from POS, CRM, OMS, PIM, Unified Inventory to Unified promotions, Logistics management and seamless integration with marketplaces and e-commerce platforms. ETP’s Unified Commerce Retail Platforms create a frictionless and consistent shopping experience for consumers across all channels, wherever, whenever, and however they choose to shop.

Key Value Statements

Battle Card V5

Our Goal

To help our customers digitally transform their businesses, using ETP’s Unified Commerce Solutions to innovate and serve their customers better across channels, growing revenue and driving cost efficiencies.

Battle Card V5

USPs

ETP's strength lies in its ability to provide robust and innovative retail solutions built with the most scalable and secure technology, MACH architecture and beautiful UI design. ETP’s "asset-light" solutions minimise IT administrative costs, enabling businesses to focus on growth and strategic initiatives.

Benefits Overview

  • ETP V5 is the change agent for brick-and-mortar retailers to be able to become omni-channel retailers and work with their customers in all channels, times and places. It gives them the leverage to run their marketing and promotion campaigns across channels in a unified manner and sustain their brand value. It gives customers peace of mind as the software will be able to scale with their business and keep their critical processes and data secure
  • Easy to use and deploy omni-channel system that allows you to manage customers, inventory and sales across channels
  • A powerful omni-channel promotions engine that automatically distributes and implements targeted promotions across channels
  • Enterprise class, secure and configurable software, adaptable to various retail verticals
  • Robust process integration across channels enabling increased sales and customer service, reduction in inventory costs, reduced shrinkages and minimized stock outs.
  • Highly scalable solution that can be implemented across multiple countries, currencies, tax structures and time zones
  • Built-in retail KPIs to improve store productivity and empower users to take strategic decisions to improve margins, volume & ticket- size, and to support retail business functions such as promotion & price list optimization, demand forecasting, product assortment, & customer segmentation
  • ETP V5 is certified as PA-DSS v3.1 compliant by the PCI SSC to provide a secure payment card transaction process for retail end users
  • Certified integration with SAP® applications to streamline retail operations. ETP V5 can also be easily integrated with other systems based on its open XML architecture and the powerful ETP Integrator tool
  • Java based POS with JPOS capability provides flexibility to deploy across varied operating business environments and at lower costs
  • ++ Grocery
  • ++ Self-checkout”

Elevator Pitch

ETP is a Unified Commerce Solutions company operating in more than 24 countries across Asia Pacific, India and the Middle East. Our software solutions cover areas like Cloud POS, Mobility, CRM, Marketing and Promotion Campaigns, Distribution and Omni-channel Analytics. We work with the leading companies in the region and have over 500 brands at 35,000 thousand stores running on our system. What makes us different is our continuous innovation, cutting-edge technology and a deep understanding of the cultures we work with.

Component Architecture

Omni-channel Order Management, Click and Collect. Click and Deliver, Endless Aisle, Single view of customer, Single view of inventory

Billing, Returns, Customer Relationship Management, Payments, customer and inventory lookup, SMS and Email communication

Customer Registration, Customer Profile, Loyalty Points, Customer based Promotions, Customer Engagement

Dispatching, Receiving, Stock In, Stock Out and Stock take

Billing, Returns, Orders, Cash management, Payment modes, Promotions, Z read, X out, KPIs

Omni-channel Promotion and Campaign Planning, Promotion Execution, Social Media Connect, Promotion Performance Dashboards

Data Consolidation, Central Loyalty and Customer Management, Centralized User and Configuration Management and Reports

Data Warehousing for Analytics and Information Management

Retail specific KPIs pre configured for Business Performance Analysis across channels

High Volume Data Integration with 3rd party Databases and Applications

Web-service based, secured and managed middleware for communication between 3rd party applications like eCommerce, Social Media & Marketplaces

Centralized Software Updates Management

Deployment Options

Can be deployed on premise or on the Cloud
ETP V5 deployment can also be a hybrid/cloud model. This includes both web and on premise users, depending upon the locations and other factors

Target Industries

Target Industries & Verticals

Apparel

The apparel business environment has become as complex as it is comprehensive. Customers expect a lot more, a lot faster and with different assortments at desirable prices. ETP Omni-channel Retail Solutions ensure you exceed customer expectations for all seasons and improve profitability.

  • Create colour/size matrix for articles and manage inventory at style level and reduce cut sizes
    Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both, in-store and online purchases
  • Have a single customer ID across all retail channels to enable unified loyalty management
  • Enable timely information of customer buying history, customers’ average spend per visit, brand/category preferences to facilitate cross-selling/up-selling and increase conversions on footfalls
  • Manage product, price and promotions across multiple channels and handle end-of-season sales efficiently by introducing innovative promotions
  • Manage merchandise, time, location and customer hierarchies for planning category-wise and location based promotions
  • Provide visibility of sales and inventory across channels to replenish at category and style level
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting

Books & Stationery

Books and stationery retail involves handling different business formats, a wide range of merchandise mix and varying customer needs. It is important to provide the right assortment, value, service and information about products. ETP Omni-channel Retail Solutions enable you to boost sales and improve net margins.

  • Manage product, price and promotions across multiple retail channels
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Manage inventory at ISBN level for end-to-end visibility and use ISBN traceability to track margins earned on different import consignments
  • Enable easy product inventory look up in-store based on author, publisher, category, publishing dates and other key product attributes
  • Manage sales efficiently by introducing innovative promotions at category, author, publisher level to increase ticket size
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting
  • Enable timely information of customer buying history, customers’ average spend per visit, author/category preferences, to increase conversions on footfalls
  • Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience
  • Manage merchandise, time, location and customer hierarchies for planning category-wise and location based promotions
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in store and online purchases

Building Materials and DIY

The product and service ranges in the Building Materials and DIY/Home Improvement retail are complex and comprehensive. Attention to minute details and major changes is important with proactive scalability. A holistic view of the inventory and real-time stock management across categories and warehouses is imperative to ensure timely, omni-channel order fulfilment. We at ETP engineer excellence and quality through our software, so you can build trust and exceptional value for your customers while offering them a delightful shopping experience.

  • Manage multiple pricelists based on geographical locations
  • Manage single products, packs or variants based on product sub-components as well as a number of product characteristics like color, size, style, height, width, length, & more, and assign them easily with different price lists
  • Manage alternate UOM based on pricing and promotions
  • Manage credit (AR) customers easily in the case of bulk purchases by corporates, and apply surcharges in case of return of certain item types based on a validity period
  • Enable timely information of customer buying history, customers’ average spend per visit, brand/category preferences to facilitate cross-selling/up-selling and increase conversions on footfalls
  • Seamless integration with ERP systems for better back-end operation and for maximizing sales and inventory
  • Seamless integration with CRM for Loyalty & Gift Vouchers management
  • Integrated solution of ERP & E-commerce platform for single management and upgraded user experience through Omni-channel
  • Manage different customer types like Diplomat, Sr. Citizen, PWD, etc.
  • Seamless integration with Transportation system for online order delivery

Convenience Stores

Convenience stores generally sell items which are bought frequently, immediately and with minimum shopping efforts. These goods have regular and continuous demands. ETP Omni-channel Retail Solutions help you stock right and increase cash flow through the right sales promotions.

  • Manage multiple product categories and handle batch numbers with expiry for food items
  • Have a single customer ID across all retail channels for registered customers and enable unified loyalty management
  • Provide visibility of sales and inventory across channels to replenish at SKU level
  • Manage product, price and promotions across multiple retail channels
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both, in-store and online purchases
  • Manage ‘value buy’ or bundle buy’ offers as well as tie-ups with banks and credit card agencies to offer card based promotions
  • Enable timely information of customer buying history, customers’ average spend per visit, category preferences, and so on to increase conversions on footfalls
  • Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience
  • Manage merchandise, time, location and customer hierarchies for planning category-wise and location based promotions

Electronics

Having the right products at the right time at the right price and in the right quantity across channels to meet the rapidly evolving customer demands are key components of electronics retail. ETP Omni-channel Retail Solutions ensure you improve channel productivity and stay ahead of the competition.

  • Capture attributes such as batch number, serial number and material
  • Provide buy back option to customers and support businesses with cash & carry as well home delivery options
  • Enable near real-time inventory tracking for faster replenishments and support omni-channel retailing
  • Track customer buying behavior to enable cross-selling/up-selling across categories/brands/accessories of interest
  • Extend the options of ‘click & collect’, ‘click & deliver’ or ‘endless aisle’ to customers
  • Enable in-store mobility with a secure Mobile POS to service customers or setup small store formats
  • Capture ‘shop-in-shop’ sales for daily sales analysis and regular replenishments based on sell-throughs
  • Enable collection of advances for orders that can be delivered later
  • Manage product, price and promotions across multiple retail channels
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases

Footwear

Footwear is not just a basic necessity, it is a fashion statement. ETP Omni-channel Retail Solutions help you take a step in the right direction to satisfy customers and increase brand loyalty.

  • Create a colour/size/fit matrix for footwear and manage multiple sizing as well as scan product in pairs
  • Reduce pilferage and cut-size by tagging high-value footwear
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases
  • Have a single customer ID across all retail channels to enable unified loyalty management
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Manage end-of-season sales by creating SKU based promotions to liquidate slow moving pair of footwear
  • Ensure auto-replenishment with direct delivery to stores and complete inventory visibility and control
  • Plan and execute promotions and marketing strategies seamlessly across multiple channels and provide consistent shopping experience for consumers
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting
  • Drive higher sales by tracking inventory with size & pattern attributes and enable faster replenishment at size level

Furniture & Home Furnishings

The product and service ranges in the furniture and home furnishings retail are complex and comprehensive. Attention to minute details and major changes is important with proactive scalability. ETP Omni-channel Retail Solutions empower you to provide more value to your customers and improve margins.

  • Enhance customer experience by providing single window of customer service for both, cash & carry and home delivery facility
  • Enhance inventory visibility across all channels to avoid loss sales opportunity
  • Leverage in-store inventory by enabling stores to fulfill orders received online
  • Easy management of goods transfers, picking and packing activities, and reservations at store level
  • Manage the complexity of a vast variety of products and make them available to all channels
  • Enhance inventory management with traceability and control over products that have quality defects or have been returned
  • Manage single products, packs or variants based on a number of product characteristics like color, size, style, height, width, length, & more, and assign them easily with different price lists
  • Ensure quality data management and consistency across various categories and sales channels
  • Centrally manage products, prices and promotions across all channels
  • Enable timely information of customer buying history, customers’ average spend per visit, brand/category preferences to facilitate cross-selling/up-selling and increase conversions on footfalls

Grocery

In the dynamic landscape of grocery retail, being agile and providing an exceptional shopping experience is paramount to staying ahead of the competition. Speed is of the essence, especially for fast-moving products. ETP Store’s touchscreen interface, user-friendly hot keys and seamless weighing scale integration guarantees a swift checkout process, enhancing efficiency and customer satisfaction. You can sell in decimal quantities effortlessly redefining precision in every transaction, and implement rapid price changes and promotions.

  • Weighing scale integration: ETP Store seamlessly integrates with weighing scale machines in-store to enable quick checkout of perishable products with accurate pricing and latest promotions
  • Selling in decimal quantities: ETP Store enables to sell in decimal quantities with precision and ease, enhancing the shopping experience
  • Multiple retail price handling: ETP solution provides flexibility and control to enable multiple retail prices for FMCG products on shelf. At the same time, it enables quick checkout of customers buying such FMCG products
  • Latest price and promotions: ETP solution allows grocery business to stay agile by implementing faster price
  • changes and promotions to stay ahead of the competition
  • Redefining cost-efficiency: ETP provides cutting-edge Point of Sale solution compatible with the Windows and Linux platforms — secured and reduced cost of ownership
  • Channel-based promotions: ETP solution enables to develop, track, and modify relevant promotions for different retail channels
  • Build loyalty: ETP Store offers seamless visibility and control of loyalty programs across all customer touch-points
  • Quick checkout of fast moving products: ETP Store is touchscreen enabled and provides seamless user interface with hot keys for selling fast moving products

Health & Beauty

The health and beauty retail market signifies a comprehensive range, mix and styles of products and services. The demand has been steadily increasing and has been resilient even in the harshest economic climates. ETP Omni-channel Retail Solutions allow you to improve customer service levels for all demographics and sensibilities.

  • Capture additional attributes such as certification no., valid till date, as well as handle batch no. and expiry date for items
  • Have enhanced CRM with a single customer ID across all retail channels to enable unified loyalty management
  • Enable real time KPIs’ information of store sales performance, hourly sales movement, customer conversions, target vs actuals, salesperson-wise performance
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Manage product, price and promotions across multiple retail channels
  • Provide visibility of sales and inventory across channels to replenish at SKU level
  • Manage end-of-season sales, price points, mix & match and bundle based promotions and increase ticket size
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases
  • Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience
  • Enable in-store mobility with a secure Mobile POS to service customers or setup small store formats

Jewelry

Jewelry retailing involves being alert and responsive towards the customer’s requirements. While it is important to track market trends, the most crucial aspect for developing demand is customer-centric operational capabilities at the store. ETP Omni-channel Retail Solutions help you delight your customers and ensure a high return on investments.

  • Increase sales during festivities by creating targeted promotions at category/sub category or even at SKU level and exercise control over pricing
  • Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience
  • Provide visibility of sales and inventory across channels to replenish at SKU level
  • Manage product, price and promotions across multiple retail channels
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both, in-store and online purchases
  • Manage merchandise, time, location and customer hierarchies for planning category-wise and location based promotions
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting
  • Manage inventory at SKU level as well as track sales, inventory and delivery for smooth flow of products, especially for high value products
  • Track each individual piece based on a serial number and capture additional attributes such weight, carats and material

Luggage & Handbags

The focus in luggage and handbag retail is on the ability to upgrade products and services that go hand-in-hand with current fashion trends and to maintain complete product visibility. Delivering value through the right product and customer service is key to staying ahead of the competition. ETP Omni-channel Retail Solutions enable you to provide more value to your customers for all fashion trends and occasions.

  • Capture additional attributes such as material, season and product group, and create colour/size matrix for articles
  • Provide visibility of sales and inventory across channels to replenish at SKU level
  • Manage end-of-season sale efficiently by introducing innovative promotions and increase ticket size
  • Enable real time KPIs’ information of store sales performance, hourly sales movement, customer conversions, target vs actuals, salesperson-wise performance
  • Manage cross promotions, bundle promotions and price-point based promotions to increase sales
  • Enable in-store mobility with a secure Mobile POS to service customers or setup small store formats
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Manage product, price and promotions across multiple retail channels
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases
  • Manage merchandise, time, location and customer hierarchies for planning category-wise and location based promotions

Mobile Phones & Accessories

Maximizing business benefit through optimized operations and having the right products at the right time and at the right price is key for mobile phones and accessories retail. ETP Omni-channel Retail Solutions make sure you stock right and boost sales across channels.

  • Enable end-to-end tracking of mobile IMEI nos. throughout the demand and supply chain
  • Manage product, price and promotions across multiple retail channels
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases
  • Have a single customer ID across all retail channels to enable unified loyalty management
  • Use ‘endless isle’ function to service orders based on nearby stores’ inventory and reduce lost sales
  • Track customer buying behavior and look up cross-channel inventory to facilitate cross-selling and up-selling
  • Provide ‘buy back’ option to customers and manage region-wise pricing for mobile phones
  • Review margins earned in-store on different handsets sale
  • Suggest accessories with relevant handsets or bundle accessories with handsets in order to increase ticket size and increase margins
  • Reserve IMEI nos. for omni-channel orders and manage O2O inventory efficiently

Mother and Baby Care Products

A mother’s love for her child is like nothing else in the world. And when it comes to mother-care, they need for baby products is often frequent, quick and immediate. A stock-out situation, inability to deliver direct to customer (D2C), or difficulty with online-to-offline order fulfilment will most certainly result in a lost sale and perhaps even a lost customer. ETP Omni-channel Retail Solutions help you stock right, ensure fast deliveries, and increase cash flow through repeat orders.

  • Manage product, price and promotions across multiple channels and handle end-of-season sales efficiently by introducing innovative promotions
  • Manage merchandise, time, location and customer hierarchies for planning category-wise and location based promotions
  • Provide visibility of sales and inventory across channels to replenish at category and style level
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting
  • Manage multiple product categories and handle batch numbers with expiry for baby food items
  • Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both, in-store and online purchases
  • Have a single customer ID across all retail channels to enable unified loyalty management
  • Enable timely information of customer buying history, customers’ average spend per visit, brand/category preferences to facilitate cross-selling/up-selling and increase conversions on footfalls

Pet Care

A pet owner’s love for their furry friend is like nothing else in the world. And when it comes to pet care, the need for essential products is often urgent and immediate. A stock-out situation, inability to deliver directly to the customer (D2C), or difficulties with online-to-offline order fulfillment can quickly lead to a lost sale and potentially a lost customer. ETP Omni-channel Retail Solutions help you ensure you have the right products in stock, facilitate fast deliveries, and boost your revenue through repeat orders.

  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases
  • Have a single customer ID across all retail channels to enable unified loyalty management
  • Manage product, price and promotions across multiple channels and handle end-of-season sales efficiently by introducing innovative promotions
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue-bursting
  • Enable timely information on customer buying history, customers’ average spend per visit, and brand/category preferences to facilitate cross-selling/up-selling and increase conversions on footfalls
  • Manage multiple product categories and handle batch numbers with expiry for pet food items
  • Provide visibility of sales and inventory across channels to replenish at category and style level
  • Avoid lost sales by providing ‘endless aisle’ capability in-store to service customers better
  • Manage merchandise, time, location, and customer hierarchies for planning category-wise and location-based promotions
  • Enhance customer experience by providing quality service and offering a seamless omni-channel shopping experience

Sports Goods

Retailing sports goods involves an intricate balance between the flexibility to introduce new and diverse products into the store, and understand the customer favourites, for all seasons. ETP Omni-channel Retail Solutions help your business to adapt to emerging trends and boost customer loyalty to race ahead of the competition.

  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases
  • Have a single customer ID across all retail channels to enable unified loyalty management
  • Use ‘endless aisle’ function to service orders based on nearby stores’ inventory and reduce lost sales
  • Enable in-store mobility with a secure Mobile POS to service customers faster and also perform queue bursting
  • Enable timely information of customer buying history, customers’ average spend per visit, brand/category preferences to facilitate cross-selling/up-selling and increase conversions on footfalls
  • Manage pricing across multiple channels and offer brand/category, bundle & quantity based promotions
  • Create colour/size matrix for articles and capture additional attributes such as material, fit and function
  • Manage markdowns to increase sell-throughs and reduce month’s on hand inventory
  • Ensure auto-replenishment with direct delivery to stores and have complete inventory visibility and control
  • Manage multiple brand inventory seamlessly across the supply chain and stores, and ensure full assortments are maintained for higher sell-through across retail channels

Timepieces

The timepieces retail market caters to wide-ranging demand that varies with time according to the customers’ lifestyle. It is a dynamic space and requires equal agility from retail operations to in-store experience management. ETP Omni-channel Retail Solutions ensure you enhance customer experience and value aspirations.

  • Capture additional attributes such dial size and strap material
  • Avoid fake inventory by tracking barcodes/serial nos. as well as  warranty cards
  • Track customer buying behavior to enable cross-selling/up-selling across categories/brands/accessories of interest
  • Facilitate easy co-ordination with vendors and inventory tracking
  • Manage product, price and promotions across multiple retail channels
  • Enable in-store mobility with a secure Mobile POS to service customers or setup small store formats
  • Capture shop-in-shop sales for daily sales analysis and regular replenishments based on sell-throughs
  • Use ‘endless isle’ function to service orders based on nearby stores’ inventory and reduce lost sales
  • Have a single customer ID across all retail channels for registered customers and enable unified loyalty management
  • Fulfill online/e-commerce orders from store inventory and allow for any store returns for both in-store and online purchases

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